Ho Chi Minh: Quote of the day by Ho Chi Minh: ‘Write in such a way that you can be understood by both the young and the old, by men as well as women’ and why simple words have the power to change the world
‘Write in such a way that you can be readily understood’ In 1962, a team of structural engineers faced a serious problem at the newly built international terminal of an American airport. The signs guiding passengers to baggage claim, exits, and customs were filled with complicated official language. Tourists got lost, children became separated from…